How Discovery Senior Living Is ‘Reshaping’ Memory Care Programming, Services in 2025
Discovery Senior Living is continuing to grow its memory care portfolio by expanding existing memory care brands to meet strong …
Discovery Senior Living
AI, Events, Incentives: Inside New Sales and Marketing Strategies of Atria, Discovery, Heritage Communities
AI-powered roleplaying, events catered to adult children, more targeted and creative incentives and follow-up – these are just a few …
Senior Living Operators Explore Dynamic Pricing Models to Boost Sales Flexibility
This story is part of your SHN+ subscription In 2025, senior living operators are setting rental rates with surgical precision …
‘The Focus is Growth’: Inside Memory Care Expansion Plans of Discovery Senior Living, Watermark, Anthem
In 2025, the big challenge for memory care operators is not necessarily staffing or quality of care – it’s growth. …
Inside 3 Big Senior Living Sales Trends of 2025
In 2025, senior living companies are gearing up for a big sales year in which they hope to add occupancy …
What 10 Senior Living Sales and Marketing Leaders See Ahead in 2025
Tickets are still available for the Senior Housing News Sales and Marketing Conference on Feb. 18th and 19th in Bonita …
9 Quotes That Defined Senior Living in 2024 and Suggest What 2025 Holds
With positive momentum on occupancy and margin in 2024, the senior living industry is poised to capitalize on incoming demand …
In the Pipeline: Discovery Starts on Latest Active Adult Project; Experience Senior Living Begins Construction in Florida
In the Pipeline is part of your SHN+ subscription In the Pipeline is brought to you by the Senior Housing …
Margin Momentum: Senior Living Operators Grow Revenue, Trim Expenses Ahead of 2025
This story is part of your SHN+ membership Senior living operators expect continued margin expansion in 2025 – as long …
Ventas Accelerates Senior Housing Growth With Nearly $1.7B Invested in 2024
Ventas (NYSE: VTR) is seeking to further ramp up its investments in senior living in the months ahead as it …
