Debbie Jenkins-Melancon, Vice President of Clinical Operations at The Aspenwood Company, has been named to the Memory Care Innovation Awards Class of 2026 by Senior Housing News. The Memory Care Innovation Awards program is designed to recognize passionate and innovative industry members who are shaping the future of cognitive care …
Reaching high occupancy may be worth celebrating, but senior living providers know their work does not stop there. To maintain strong census levels, many operators are refining sales and marketing strategies with tactics to keep demand steady. Maintaining a high census comes with its own set of operational challenges, largely …
This story is part of your SHN+ subscription Demand for senior living is high in 2026, and communities are filling up. But occupancy is just part of the game, the real target is higher margins. Protecting the bottom line is a delicate balance in 2026 as providers juggle rising expenses, …
This story is part of your SHN+ subscription Last year was not the big year for new development that the senior living industry hoped for. Now, almost halfway into 2026, owners, operators and investors are still waiting, with little indication as to when conditions will turn the corner. The senior …
This story is part of your SHN+ subscription Senior living providers are taking a more targeted approach to 2026 for asking and rental rates. It’s not a reset, but an evolution. As operators notch improvements in occupancy and resident satisfaction scores, they are gaining pricing power that aids their rate …
This story is part of your SHN+ subscription Senior living demand is palpable in the tail-end of 2025 as average industry occupancy continues to rise. In 2026, the first baby boomers are turning 80, and operators are quickly growing to meet their needs. Among the fastest growing senior living operators …
This story is part of your SHN+ subscription High demand and rising occupancy have prompted senior living operators to again raise resident rates in the coming year, albeit at a more moderate pace than a few years ago. In 2025, senior living operators raised resident rates as pricing power shifted …
In 2025, senior living operators are personalizing programming to improve engagement in communities, with an eye on creativity for a new incoming group of residents. To meet their preferences, operators including Benchmark Senior Living, The Aspenwood Company and Mather are creating feedback channels for quality control and pairing lifestyle and …
Senior living operators must be prepared to offer more than just higher wages if they hope to attract and retain workers in 2025. According to the 2204 State of Seniors Housing report, labor-related expenses on average still range around 55% of total operating expenses. Rising wages, demand for clinical and …
In the Pipeline is part of your SHN+ subscription In the Pipeline is brought to you by the Senior Housing News Architecture & Design Awards, an annual competition that recognizes cutting-edge design, excellence, and innovation in senior living. Construction: Planned Tri Pointe Homes announces 55+ project in North Carolina Tri …
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