SHN Sales & Marketing: Leveraging Senior Technology- Boosting Census and Enhancing Retention
This article is sponsored by Sentrics. It is based on a discussion with Robin Bowing, VP of Marketing and Brian …
Aging News
Juniper’s Green Canopy Shows Power Of Sustainability Initiatives in Senior Living
Juniper Communities has spent the better part of 30 years pushing for greater sustainability practices with its Green Canopy initiative. …
Mitigating the Harmful Effects of Medicaid Estate Recovery: Strategies for State Advocates – Justice in Aging
Table of Contents Introduction Medicaid estate recovery, mandated by federal law, requires states to pursue payback for certain Medicaid benefits …
5 CEOs Respond to ‘Disruptive Mindshift’ of Senior Living Consumers
Connecting with the senior living customer of today is no easy feat, as operators face a customer base, led by …
At My Age Words Are Scary
Sometimes we forget how scary words can be. We should have learned at a young age that words have great …
Fight Aging! Newsletter, March 24th 2025
Fight Aging! publishes news and commentary relevant to the goal of ending all age-related disease, to be achieved by …
6 Causes of Paranoia in Aging Parents & Checking Safety
Q: My mother is 80. She is very active (despite breaking her hip 2 years ago), she still attends water therapy …
Inside the Dynamics Driving Senior Living Unit Turnover, Length of Stay
This story is part of your SHN+ subscription That path to improving length of stay, which boosts occupancy and operating …
Why Welltower’s CEO Uses South Park to Warn of Looming Senior Living Crisis
This article is part of your SHN+ subscription Last month, I heard something unusual on Welltower’s (NYSE: WELL) Q4 2024 …
How Senior Living Sales Teams Help Coach Prospects Through ‘I’m Not Ready’ Moments
“I’m not ready to move in” – it’s a common refrain among prospects going through the senior living sales journey. …
