RoseVilla Senior Living - Save The Seniors

Culture Counts: Lessons From Operators in the Top Markets for Senior Living Penetration Rates

07/14/2026 by Ramjee

NIC MAP data shows Minneapolis, Portland and Seattle are the three markets with the highest penetration rates in the country. Culture is a big reason why – just ask the operators in those markets now. An analysis of the top 99 primary and secondary markets across the country revealed that Minneapolis carries anoccupied penetration rate of 10.1%, meaning that approximately that share of age- and income-qualified older adults …

Why Senior Living Operators Embracing AI Must Heed Resident Skepticism

06/26/2026 by Ramjee

This story is part of your SHN+ subscription Senior living operators are embracing AI. Their current and future prospects are not to nearly the same degree. According to a Pew Research Center report from earlier this month, more than one-third of older adults age 65 and older believe AI will …

What Senior Living Operators Can Learn About Sales From Carvana

05/21/2026 by Ramjee

This story is part of your SHN+ subscription It’s been said that selling senior living is like selling a Mercedes-Benz. If that’s the case, then I think there’s something the industry can learn from Carvana, the “car vending machine” company. Earlier this week, I spotted an interesting Wall Street Journal …

Senior Living Operators Turn Growing Waitlists Into Sources of Revenue, Customer Feedback

01/12/2026 by Ramjee

As senior living demand grows, so too do senior living community waitlists. Now, some operators are starting to find ways to revamp their growing waitlists with new services that benefit both them and their prospective residents. Among them is Portland, Oregon-based RoseVilla Senior Living, which has a waitlist that, for …

Top Senior Living Trends for 2026

01/05/2026 by Ramjee

This story is part of your SHN+ subscription In 2026, the oldest baby boomers turn 80. It’s an important time for the senior living industry, but not an easy one. With the arrival of the oldest baby boomers, the industry steps onto a years-long demand runway that will see millions …

Why Frustrated Boomers Are the Senior Living Industry’s Biggest Potential Disruptors

10/23/2025 by Ramjee

This story is part of your SHN+ subscription Senior living operators are building new models geared toward meeting the needs of the baby boomers. If they don’t succeed, the boomers may build those models for themselves. Last weekend, I read an interesting Wall Street Journal article detailing the ways aging …

Changemakers: Glen Lewis, CEO, RoseVilla

07/01/2025 by Ramjee

Meet Glen Lewis, CEO of RoseVilla, a single-site continuing care retirement community located in Portland, Oregon. The community, which was founded in 1960, prides itself on “breaking the mold of traditional senior living,” with Lewis leading the charge. From its Rosebud Preschool program — a Reggio-inspired intergenerational preschool — to …

RoseVilla CEO: Senior Living Industry Must ‘Go For It’ and Launch More Sustainability Efforts

03/04/2025 by Ramjee

RoseVilla Senior Living is seeking new ways to grow the community and further its environmentally sustainable efforts in 2025 and beyond. The Portland, Oregon life plan community is no stranger to doing so. The organization has in the past launched zero-emission neighborhoods that conserve energy and water – and serve …