‘Authenticity and Transparency’: Memory Care Operators Pivot to Meeting Wants of Gen X Adult Children
Research-driven, highly skeptical and emotionally involved – these are some of the main characteristics of the adult child in the …
Optima Living
‘You Have to Be Quick’: How Senior Living Operators Use Social Media to Build Buzz
Senior living operators can struggle to show how rewarding and fun community life can be with prospective residents. Social media …
Welltower’s Blockbuster Amica Deal Shows How REITs Are Turning Up Heat in Canada
On Sunday, Welltower (NYSE: WELL) announced it is acquiring a portfolio of communities managed by Amica Senior Lifestyles in Canada …
Inside 3 Big Senior Living Sales Trends of 2025
In 2025, senior living companies are gearing up for a big sales year in which they hope to add occupancy …
What 10 Senior Living Sales and Marketing Leaders See Ahead in 2025
Tickets are still available for the Senior Housing News Sales and Marketing Conference on Feb. 18th and 19th in Bonita …
