This story is part of your SHN+ subscription It’s been said that selling senior living is like selling a Mercedes-Benz. If that’s the case, then I think there’s something the industry can learn from Carvana, the “car vending machine” company. Earlier this week, I spotted an interesting Wall Street Journal …
Senior living providers are shifting their engagement and wellness to focus on personalization, independence and choice as the boomers arrive at their doorstep. These efforts are improving resident satisfaction while reshaping community life, from dining to programming. Operators are now measuring resident satisfaction tied to engagement in programming, dining and …
Results matter. Reviewing some of the top quotes from Senior Housing News stories of 2025, this emerges as a key theme. Many leaders in the sector emphasized this message, whether talking about adopting new technologies like AI, new operating or pricing models, or pursuing other innovations meant to more effectively …
This story is part of your SHN+ subscription Senior living resident satisfaction scores are on the rise, but to keep residents and their families happy in the future, operators must continue to evolve their clinical capabilities. The latest JD Power resident satisfaction score data shows that family and decision-maker satisfaction …
This story is part of your SHN+ subscription Multiple brands, dense portfolios centered on specific regions, new incentives to achieve alignment in operations – this is the future of senior living owner-operator relations. Recently, Diversified Healthcare Trust (Nasdaq: DHC) took this strategy when it transitioned 116 communities to six senior …
This story is part of your SHN+ subscription This week, Dept. of Health and Human Services (HHS) Secretary Robert F. Kennedy Jr. demanded the firing or resignation of CDC director Susan Monarez in a move that alarmed public health experts. Also earlier this week, rumors swirled over whether the Centers …
As Justin Hutchens, executive vice president, senior housing and chief investment officer has said before, Ventas (NYSE: VTR) is standing at the cusp of a long senior living demand runway. So far, the company is off to a “good start” amid an active summer leasing season. Gains in the company’s …
Senior living providers are taking aim at resident loneliness in their quest to evolve lifestyle and engagement efforts. Operators in 2025 now rely on care and lifestyle staff while also increasing engagement with residents through interactive technology. Providers are also tailoring programming to fit residents’ specific interests, shared hobbies and …
Roleplaying, analyzing leads, taking notes – not long ago, these were strictly human domains. But senior living operators are finding concrete uses for AI with all of these tasks, and more. Since the advent of artificial intelligence in the last few years, companies in a variety of industries have sought …
This story is part of your SHN+ subscription There is plenty of demand ahead for senior living operators in 2025 and beyond, but that doesn’t mean companies are rushing to expand just for growth’s sake. Even as demand swells and average senior living occupancy rises, operators must slow down and …
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