In 2026, the oldest boomers are turning 80. Senior living operators still may not be ready to serve them, according to the industry’s leaders. For one, the senior living industry is still mired in development woes at a time when demand is only growing. In fact, the number of senior …
This story is part of your SHN+ subscription The senior living industry must be bolder in moving beyond current models to meet the needs of the next generation of older adults. Earlier this week, I caught up with Serenbe CEO Steve Nygren, whose company is behind a sprawling development in …
Connecting with the senior living customer of today is no easy feat, as operators face a customer base, led by the Baby Boomer generation, that is more tech-savvy and demanding of individualized wellness and lifestyle offerings. “They want choice and they have come with a disruptive mind-shift,” Lifespace Communities CEO …
In 2025, senior living providers are continuing to find new ways of improving resident health and wellness through the use of integrating technology and fitness programming. Wellness plays a big role in senior living programming and operations, and operators are blending technology-enabled fitness equipment to improve resident health outcomes and …
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